20/02/2015

34 brushes up its Shakespeare








To launch bicycling Shakespeare company The HandleBards’ new season, 34 shot and edited this promotional video, featuring comments from audience members, including an enthusiastic Sir Ian McKellen.

Working with a small crew, 34 set up an ambitious, seven-camera shoot to capture full performances of The Comedy of Errors and Macbeth at Middle Temple Gardens.

Fans of The HandleBards will be delighted to learn that the four-strong troupe will be pedalling two more Shakespeare plays around Britain and the Continent this summer, once again carrying all the costumes, sets and props with them, and living under canvas.

Beverley Knight.  Client: The Really Useful Group

01/11/2014

34 brings PianoPiano showcase to the screen






34 recently worked with PianoPiano - award-winning composers and performers Hilary Brooks and Karen MacIver - to film and record their showcase recital, held in front of an invited audience at London’s brand new Rambert Studio.

dedicated’ features nine original compositions inspired by iconic women, including suffragette Emily Wilding Davison, mathematician Augusta Ada Byron, aviatrix Amelia Earhart, and screen goddesses Katharine Hepburn and Cyd Charisse.  Uniquely, each piece includes an improvised section.

A promotional sample track - ‘Cyd Charisse’ - produced by 34, is available now on Vimeo and YouTube.

30/08/2014

34 invests in 4K Ultra-HD

34 has recently acquired Panasonic Lumix and Blackmagic Design cameras, as well as upgraded editing software, to offer 4K UltraHD production capabilities in-house.

Whilst viewer bandwidth constraints dictate that the majority of online content continues to be presented at significantly below standard HD resolution, originating materials in 4K nonetheless offers a number of major technical and aesthetic advantages.

Rapid recent advances in DSLR technology, coupled with much greater flexibility in useable lenses, mean that cinema-quality images can - with care - now be achieved at a tiny fraction of the cost of shooting on 35mm film.

As well as future proofing footage, shooting at 4K also obviates using dual cameras on interviews to capture a close-up and a wide shot, since these can be pulled from a single image without noticeable loss of quality.

 

23/02/2014

34 provides 6-camera TV coverage of 2014 WhatsOnStage.com Awards.

Daniel Radcliffe, Rupert Grint, Barry Humphries, David Walliams, Haydn Gwynne and Sheridan Smith were among the stars appearing on stage and in the Press Room at the 2014 WhatsOnStage.com Awards.

Overnight highlights video produced by 34, with additional videography by John Gidley Productions and WestEndVideography.

34 frames per second | 34 Leverton Street | London | NW5 2PG | +44 (0)20 7485 4029

Filming on board Italian aircraft carrier Giuseppe Garibaldi.  Client: NATO

News:

31/03/2014

34 adds JVC’s new flagship GY-HM850 camera to equipment list.


The shoulder-mounted ENG (electronic news gathering) camera offers full 1080p HD images, with a 20x Fujinon zoom lens, and advanced live streaming via WiFi and 4G direct from the camera.  It is ideally suited to documentary film-making, interviews, and event coverage.

 

Rupert Grint

Sheridan Smith with director Michael Grandage

Barry Humphries

08/09/2015

34 uploads Cats videos to YouTube








34 has branched into producing ‘Cats’ videos for YouTube.

When West-End star Beverley Knight met Andrew Lloyd Webber for the first time to discuss her up-coming role as Grizabella in the London Palladium production of ‘Cats’, 34’s cameras were on hand to capture the moment.

Beverley sang ‘Memory’ to the composer - the first time she’d ever sung the song - and explained why she was so excited to be taking on the role.

The video is one of a portfolio, filmed and edited by 34 for Lord Lloyd Webber’s company The Really Useful Group, to promote the show online.

11/10/2016

Colour Grading in DaVinci Resolve


34 has recently invested in the highly regarded DaVinci Resolve software from Blackmagic Design to offer advanced colour grading and finishing on our projects.

Featuring industry-standard performance, DaVinci Resolve is widely used on Hollywood productions.

It joins our existing suite of post-production tools, including Color Finale, Motion, and Adobe After Effects.

 

19/01/2017

34 invests in cinema camera package


34 has added a fully-fledged cinema camera package to our equipment offering.

The Ursa Mini 4.6k from Blackmagic Design shoots uncompressed High Dynamic Range (HDR) footage at above 4k / UHD resolution, making it a highly cost-effective alternative to cameras from Arri and RED typically used on feature films and high-end TV dramas.

Capitalizing on our extensive expertise in cinematography, together with Blackmagic’s industry-leading colour correction and finishing tool DaVinci Resolve, we can now deliver superb, cinematic images on even modest budgets.

Owing to its wide dynamic range, the Ursa Mini 4.6k is also very well suited to filming under high-contrast lighting such as for stage events and performances.  We can provide two manned cameras if required, as well as compatible remote heads for multicam set-ups.

The cinema camera package completes the range of strategic content styles we can deliver, spanning narrative, documentary features, performances and event coverage, product demonstrations, training and educational videos, internal or external corporate communications, and commercials.

 

14/12/2016

ENO Chorus sings out for #Carols4Cancer


When ENO Chorus accepted this year’s challenge to take part in #Carols4Cancer, they turned to 34 frames per second for a little technical help.

#Carols4Cancer encourages individuals and groups to video a Christmas song on their phone or webcam and share it on social media to raise money for The Institute of Cancer Research.  The idea is that anyone can take part, however basic their equipment.  But to do justice to English National Opera’s acclaimed, 40-strong chorus in their cavernous West Hampstead rehearsal room called for the discrete use of a couple of additional mics.

You can watch their performance of ‘Tomorrow Shall Be My Dancing Day’, under the direction of chorus master James Henshaw, here.  Follow links to make a donation.